A website audit involves analysing your website for technical, user experience, and SEO issues.

Some benefits of this process include finding things that may be:

• Hindering your website’s traffic potential in organic search;
• Costing you sales or conversions;
• Confusing your visitors;
• Technically unsound

How to Do a Basic Website Audit to Improve SEO and UX (in 9 Steps)
How to Audit Your Website for Improved SEO and Conversions
Conducting a Website Audit: A Step by Step Guide
Website Audit Worksheet